Friday, 4 August 2017

Dunkin' Donuts Is Considering Changing Its Name To Just "Dunkin'"

This is major.

Brace yourselves: You might NEVER be able to have Dunkin' Donuts again!

Brace yourselves: You might NEVER be able to have Dunkin' Donuts again!

sbnation.com

But don't worry, it's just a change in semantics. The brand is opening a new store location in Pasadena, California, that will be called simply "Dunkin'", according to the Associated Press.

But don't worry, it's just a change in semantics. The brand is opening a new store location in Pasadena, California, that will be called simply "Dunkin'", according to the Associated Press.

A few other stores will also get the new mononym.

Spencer Platt / Getty Images

THE DONUTS ARE SAFE, PEOPLE.

THE DONUTS ARE SAFE, PEOPLE.

FOX

The reason for the change? The stores will still sell doughnuts, obviously, but want customers to think of Dunkin' as more of a destination for coffee.

The reason for the change? The stores will still sell doughnuts, obviously, but want customers to think of Dunkin' as more of a destination for coffee.

And to be fair, their coffee is seriously. Amazing.

Mario Tama / Getty Images


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via BuzzFeed/Food

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